Our Story
Why can’t instant noodles be
both convenient and high-quality?
Born in Australia and inspired by its rich natural produce, we set out to create something new — the country’s first premium instant noodle brand made entirely with local ingredients. From golden Australian wheat to pasture-raised Wagyu beef and wild-caught Tasmanian lobster, we believe real food shouldn’t be sacrificed for speed.
We blend traditional slow-cooked flavor with modern convenience, so you can enjoy nourishing, comforting meals — even on your busiest days.
This is not just instant noodles.
This is Australia in a bowl.
Version
Better noodles, crafted with purpose — from Australia to the world.
To redefine what instant noodles can be — nutritious, flavorful, and made with integrity.
We aim to become a global ambassador for Australian food innovation by offering noodles that are not only delicious but also responsibly sourced, locally crafted, and proudly representative of the land we call home.
Our vision is to bring better noodles to more people — one honest bowl at a time.